chagee
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18 hours ago
Former McDonald's marketer Eugene Lee joins Chagee as APAC CMO
Earlier this month, the Chinese milk tea brand's Nasdaq debut boosted its valuation to US$5.95 billion.
Aug 15, 2024
How Chinese brands are leveraging sports marketing to go global
Chinese brands such as HeyTea, Chagee, and Tecno are joining Alibaba in targeted sponsorships and creative collaborations abroad.
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