chat gpt

Is it possible to prioritise AI safety as much as innovation in a for-profit industry?
Nov 22, 2023
Jessica Heygate

Is it possible to prioritise AI safety as much as innovation in a for-profit industry?

Tensions within OpenAI’s board spotlight the challenge of commercialising AI and establishing competitive advantage while also setting up guardrails.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Apple’s latest campaign celebrates innovation in Japan’s university extracurricular groups

1 Apple’s latest campaign celebrates innovation in Japan’s university extracurricular groups

Move and win roundup: Week of January 6, 2025

2 Move and win roundup: Week of January 6, 2025

Global indie rankings: Where are the APAC agencies?

3 Global indie rankings: Where are the APAC agencies?

Campaign China Summit 2025

4 Campaign China Summit 2025

Why Meta’s pivot on fact-checking is the right move

5 Why Meta’s pivot on fact-checking is the right move

WPP mandates four days per week in office

6 WPP mandates four days per week in office

John Wick lookalike goes to battle to sell his car

7 John Wick lookalike goes to battle to sell his car

Woolley Marketing: Why change is not always disruption

8 Woolley Marketing: Why change is not always disruption

CNN’s commercial head on ethical AI and brand safety

9 CNN’s commercial head on ethical AI and brand safety

Top 10 travel brands in Southeast Asia

10 Top 10 travel brands in Southeast Asia