cmo conversations
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Mar 13, 2025
Beyond IWD: Marico’s CMO on why gender conversations can’t be a one-day affair
The gender gap in leadership isn’t about a lack of talent but rather about workplace biases, flawed hiring practices and rigid expectations. Marico’s Somasree Awasthi talks to Campaign on what needs to change and why companies can’t afford to wait.
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Feb 11, 2025
The anti-trend trend: How Starbucks aspires to use 'simplicity' to face rivals
THE CMO'S MO: Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics approach to build loyalty in a competitive market.
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