d2c
Media for equity: A potential win-win for D2C startups and media giants
The alternative investment model allows mature startups to trade equity in their company to media conglomerates in exchange for advertising space.
Direct-to-fan marketing skyrockets as consumers pay creators directly
A new US study reveals opportunity for brands in the creator economy.
What brands can learn from D2C trendsetters
More than just direct sellers, successful D2Cs are often leading-edge marketers whose efforts can inspire other consumer brands.
AnyMind launches logistics platform for ecommerce and D2C brands
The AnyLogi platform provides integrated management of product inventory, payment confirmation, warehousing, storage, shipping and delivery, according to the company.
How Chinese D2C is shaping the future of global branding
A look at what brands can learn from D2C in China to amplify their reach.
Can the D2C revolution outlast the pandemic?
While brands large and small have flocked to the opportunity to directly reach consumers, they are hoping pandemic-driven changes in consumption stick to justify their sweeping change in focus.
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