derek callow
Will m-commerce validate mobile marketing?
Mobile marketing has been talked up for years but has so far failed to deliver the expected rewards. Will improvements in m-commerce be the catalyst for change? We've asked a search engine marketer and the heads of a mobile, digital and media buying agency for their opinion.
VIDEO: MMA on why there are more mobile phones than toothbrushes in the world
SINGAPORE - A statistic quoted at the recently concluded Mobile Marketing Association (MMA) Forum in Singapore stated there are more mobile phones than there are toothbrushes globally and more mobile phone than toilets in India. Media spoke to four experts at the event for their opinion on the matter.
VIDEO: MMA on why there are more mobile phones than toothbrushes in the world
SINGAPORE - A statistic quoted at the recently concluded Mobile Marketing Association (MMA) Forum in Singapore stated there are more mobile phones than there are toothbrushes globally and more mobile phone than toilets in India. Media spoke to four experts at the event for their opinion on the matter.
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