dirk eschenbacher
China’s global ambitions: If brands can make it here, can they make it anywhere?
In August, Campaign hosted the Brand China Roundtable to bring together leaders and decision makers at young and old Chinese brands to discuss the challenges and opportunities they face as their products and names cross over to the global stage. Here’s some insights from that conversation.
Ogilvy & Mather gets Dirk Eschenbacher back as regional creative director
ASIA-PACIFIC - Dirk Eschenbacher is returning to Ogilvy as regional creative director after a five-year period that included a stint with TribalDDB Asia and his pursuit of a doctorate degree in Chinese arts and creativity.
Tribal DDB ECD Dirk Eschenbacher to "step back" from his role
BEIJING - Dirk Eschenbacher (pictured), executive creative director and managing director of Tribal DDB Asia-Pacific, is set to take a "step back" from his role at the agency in order to pursue a doctorate at the Central Academy of Fine Arts in Beijing later this year.
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