ericsson
Tech indicators align with Campaign's Marketers' Outlook
HONG KONG - According to the Campaign/Ipsos Marketers Outlook Survey, mobile stands out as the venue brands and agencies believe will be the most effective method for reaching consumers over the next three years. Other industry research and factory shipments agree.
Sony Ericsson launches worldwide competition on Facebook
GLOBAL - Sony Ericsson has launched a worldwide competition today on Facebook. The contest reaches out to the mobile manufacturer's global Facebook fanbase of over 4.7 million, offering them a chance to review one of two new phones ahead of their official launch dates.
Sony Ericsson appoints new regional VP marketer
ASIA-PACIFIC – Sony Ericsson has appointed Mathew Lang as corporate vice-president and head of the Asia-Pacific region and Ola Lilja Molén as vice-president of marketing for the Asia-Pacific region, effective immediately.
Sony Ericsson appoints new GM for Singapore, Malaysia
SINGAPORE - Sony Ericsson has appointed Peter Ang as general manager and head of market unit hub for Singapore and Malaysia.
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