fedex
Asia-Pacific Power List 2024: Boonthida Ratanavilaikul, FedEx
When it comes to delivering effective marketing with a socially responsible approach, this logistics industry veteran delivers.
FedEx reorganises comms and marketing under Jenny Robertson
The company is also bringing its agency partners together in a blended team.
Local couriers stand up to global players
FedEx dominates regionally, but not in the biggest individual markets.
FedEx promotes its SME customers in global 'Show the World' campaign
GLOBAL - FedEx opts to showcase its SME clients, and what it can do for them, in its latest global campaign.
FedEx makes a play for SMEs with APAC campaign
ASIA-PACIFIC - FedEx has launched a digital campaign targeting small and medium-sized businesses across key Asia-Pacific markets including Hong Kong, Singapore, Korea and Taiwan.
FedEx puts its people front and centre in new regional campaign
ASIA-PACIFIC - Aiming to identify with customers running small and medium enterprises, FedEx's latest regional campaign highlights the importance of its 17,000 employees in moving its business forward.
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