holdcos
The Knowledge
2 days ago
How have the US tariffs impacted the 'big six' holdcos' stock market performance?
Campaign analyses the networks’ performance since the announcement of tariffs at the start of 2025.
Dec 1, 2024
Agency holdcos face a new crossroads: reunite media and creative, or risk irrelevance
Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” modernize. Now, he says, merging media and creative will be a key differentiator in the AI era.
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