Shauna Lewis

May 2, 2025

Ads next to 'brand unsafe' content deliver stronger ...

Brand lift of 40% on 'unsafe' content was observed versus 18% on 'safe' content.

May 1, 2025

Is a four-day working week viable for adland?

A small number of agencies have embraced the four-day working week, and while agency leaders seem to be up for it, there are a few hurdles to overcome before it can become a more general reality.

Apr 24, 2025

Interpublic reports $94 million loss for Q1 2025

The loss was fuelled by $203 million in costs for 'strategic restructuring actions'.

Apr 22, 2025

Campari Group launches global media review

Incumbent on the account is Group M.