liverpool fc
Japan Airlines campaign ropes in Liverpool football stars
Created by Jellyfish, the campaign is focused on key markets including Singapore and Thailand.
How Liverpool FC's successful year extended off the pitch
The commercial director at Liverpool Football Club tells us how the club reacted to the Covid-19 crisis by having its most successful year commercially, the importance of the South Asian market, and more…
Social media companies need to help control and curb racial abuse: Jim Beglin
The former Liverpool FC defender and current voice of the Premier League discusses curbing social media trolling, the game's financial changes and more.
Real Madrid retains place as the most valuable club brand in football
FC Barcelona, Manchester United and Liverpool FC complete the top four
Photos: Castlewood Group Liverpool Masters football match
Nearly 7,500 Singapore fans attended a Masters Football Asia match Saturday evening that pitted former Liverpool FC players against a Singapore ex-internationals team. Sponsored by Singapore real-estate developer Castlewood Group, the match at Jalan Besar Stadium ended with The Liverpool Legends prevailing 3-1.
CASE STUDY: How tattoos drove interest in Liverpool FC's Asia tour
Racepoint Group devised a tattoo design contest on behalf of apparel sponsor Warrior Football to attract and hold fan interest for Liverpool FC's pre-season tour stops in Jakarta, Melbourne, and Bangkok.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins