loretta lee
3 days ago
Asia-Pacific Power List 2025: Loretta Lee, Asahi
Lee is leading Asahi’s brand renaissance in Asia by combining hyperlocal creativity, global consistency, and commercial impact.
Aug 23, 2024
Asia-Pacific Power List 2024: Loretta Lee, Asahi
Over the last year, Lee has spearheaded the global rebranding of Asahi's premier brand in Asia, focusing on commercially-driven innovations to unlock new growth potential.
Oct 27, 2023
The CMO's MO: Loretta Lee on putting the fizz back in Asahi's sales
Innovation, growth and the premiumisation of beer—these are just some of the hot topics on Asahi's marketing director for Asia, Loretta Lee's mind.
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