mindshare china
May 25, 2020
Using data to fuel Nike's need for speed
DIGITAL MEDIA AWARDS: Mindshare used data to help Nike identify and sell its Next% shoes to China's fastest runners and stimulate demand from across the running community
Jun 21, 2012
Mindshare China president Melvyn Goh resigns
SHANGHAI - Melvyn Goh, president of Mindshare China, has resigned and his final day is slated for September 2012.
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