osim
Marketers awaken to potential of targetting 'silver-dollar' consumers
HONG KONG - The city's aging population is a fact of life, and although many older citizens have little money and others favour saving over spending, some agency executives argue that marketers have been neglecting an influential demographic segment.
Osim launches uDivine massage chair with Andy Lau
SINGAPORE – Osim has recruited Hong Kong celebrity Andy Lau to be the face of a new brand campaign for its uDivine massage chair.
Osim extends Grey's creative duties from Hong Kong to China market
SHANGHAI - Osim, Singapore-based electronic massage and body-fitness machines brand, has appointed Grey Shanghai as the agency-of-record for their China operations.
Osim | uSoffa Petit Campaign | Regional
Singaporean electrical and household appliance company Osim has launched a regional television and print campaign, localised by Grey Hong Kong, to promote its hybrid massage sofa uSoffa Petit.
Osim | uSoffa Petit Campaign | Regional
Singaporean electrical and household appliance company Osim has launched a regional television and print campaign, localised by Grey Hong Kong, to promote its hybrid massage sofa uSoffa Petit.
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