pccw
PCCW quietly builds e-commerce platform Habbitzz to rival HKTVMall
"Think of us as the Amazon of Hong Kong, but remove all the low-end products," says the CEO of Habbitzz, a new business launching March 6.
PCCW Media launches OTT video service Viu, offers rapid subtitling
HONG KONG - Viu, a new over-the-top (OTT) platform launched yesterday by HK Television Entertainment (HKTVE), a subsidiary of telecommunications company PCCW, aims to compete with not only broadcast TV but also video piracy through the use of agile 'windowing' and rapid subtitling into Chinese.
DBS mates celebrity Louis Koo and WeChat for 'Black' card launch
HONG KONG - DBS has launched its new Black World MasterCard, with local film celebrity Louis Koo delivering voice messages to consumers through a WeChat-based marketing effort.
Mindshare Hong Kong reshuffles senior management
HONG KONG - Mindshare Hong Kong has seen a number of recent changes among senior management, following the departure of Tracey Cheung, deputy leader, who joined the agency early this year but has left for a role as assistant vice-president at PCCW.
ZenithOptimedia reportedly wins Hong Kong Broadband media account
HONG KONG - ZenithOptimedia is reported to have won Hong Kong Broadband Network’s media account after a four-way pitch against the long-term incumbent MediaCom, Mindshare and Carat in August.
Josephine Lee, Lamborghini's HK marketing GM, discusses life in the fast lane
HONG KONG - Campaign recently visited the Lamborghini showroom in Wan Chai, unfortunately not for a test-drive, but to talk to Josephine Lee, the brand's marketing general manager for Hong Kong and Guangzhou.
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