premilac

Dec 2, 2009

Abbott appoints Interpublic's M-Lab for Premilac creative

SHANGHAI - Abbott Nutrition is believed to have appointed M-Lab, an IPG unit based in Shanghai, to handle creative duties for the launch in China of its Premilac milk brand.

Sep 24, 2009

Abbott Nutrition calls pitch for tier-two milk

SHANGHAI - Abbott Nutrition has called a creative pitch ahead of the launch of Premilac, a milk brand aimed at the second-tier market in China.