rebranding exercises
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Opinion: Jaguar’s rebrand might actually be a masterstroke
I’m going to go against the grain here and say I think Jaguar’s new rebrand is a genius move.
'All polish, no punch': Adland reacts to Jaguar’s rebrand
The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?
Pepsi's global brand relaunch expands to Sri Lanka with street art murals
INSPIRATION STATION: The soft-drink brand brought together 90 budding artists in Sri Lanka to showcase its revamped brand identity through public art.
Biti's Hunter 'steps forward' in new branding campaign
REBRANDING EXERCISES: The Vietnamese footwear brand taps Dentsu Redder to resonate with a new generation through its new streetwear-inspired offering.
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Fresh colours, new fonts: Inside Crunchyroll's rebrand
Merging classic with contemporary, the anime streaming service brings the focus on the fun and joy of anime with new visual assets.
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Stagwell rebrands Brand New Galaxy as Assembly
EXCLUSIVE: Piotr Morkowski, former BNG CEO, will now lead Assembly’s global digital commerce efforts, while Julia Dziurbiejko and Kacper Kłos assume key global roles.
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