safety

Sep 6, 2024

X poised to suffer ‘biggest recorded pullback’ from advertisers ever

With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers.

Oct 20, 2022

Is fast fashion still in vogue? Shein's reputational issues affect the whole sector

Fast fashion brand Shein has hit the headlines in the wake of the documentary 'Untold: Inside the Shein Machine', which indicated employee working conditions in some of its factories abroad were worryingly unsafe and ‘exploitative’.

Sep 29, 2022

Chinese social platforms are more child-safe than their Western counterparts: report

The Media Responsibility study from IPG Mediabrands also says user accountability on Chinese platforms is higher, as the platforms collectively develop more uniform content policies driven both by regulation and user preference.

Jul 21, 2022

Samsung running ad cleared in UK amid ‘victim blaming’ concerns

Showing a woman running alone at night did not encourage ‘unsafe practice’ ASA says, rejecting 27 complaints.

Jan 13, 2020

Heads up from your phone, there's a train coming through

Keep your eyes on the roads—and the rails—urges a Transport for NSW campaign by Wunderman Thompson Sydney, which marks the launch of Sydney's new light-rail system.

Jun 21, 2019

Are the Hong Kong protests affecting business?

While the protests in Hong Kong have been largely peaceful, international perceptions are mixed.