santander

Santander on its shift to one global agency, why it picked Publicis and how ‘data is key’
3 days ago
Gideon Spanier

Santander on its shift to one global agency, why it picked Publicis and how ‘data is key’

Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness in age of AI.

Santander taps Succession's Brian Cox for 'sliding doors' spot
Jun 5, 2023
Charlotte Rawlings

Santander taps Succession's Brian Cox for 'sliding doors' spot

The campaign was created by House 337.

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