siew ting foo
Asia-Pacific Power List 2024: Siew Ting Foo, HP
Taking on a global role for HP, Foo has reshaped certain functions of the business to deliver growth and better position the technology giant for the future.
Asia-Pacific Power List 2023: Siew Ting Foo, HP
Combining the longer-term capabilities of purposeful brand building with growth-hacking performance-driving marketing capabilities, Foo has driven progressive business and brand growth for HP.
The CMO's MO: HP's Siew Ting Foo's Da Vinci-inspired marketing strategies
Thriving in 2023 with the metaverse, AI, agility and artistry, Siew Ting Foo's marketing story goes beyond metrics and KPIs.
Asia-Pacific Power List 2022: Siew Ting Foo, HP
An accomplished global marketing and innovation leader, Foo is helping to build the global tech brand with a local soul.
Why marketers are aggressively building in-house teams
CAMPAIGN360: Marketers at HP and FairPrice argue the pros of in-housing, particularly in digital capabilities such as performance and media-buying.
Siew Ting Foo: How could the marketing and advertising industry better support diversity, equity and inclusion?
HP’s CMO for Greater Asia on the role of the marketing industry in driving for greater equity.
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