singapore kindness movement

Stunt 'resignation' of Singa sparks courtesy conversation
May 16, 2013
Racheal Lee

Stunt 'resignation' of Singa sparks courtesy conversation

SINGAPORE - Yesterday's 'resignation' letter from Singa the Courtesy Lion, a marketing initiative by Singapore Kindness Movement (SKM), hit the mark by creating a social-media conversation about the topic of kindness.

SPRG awarded one-year retainer for the Singapore Kindness Movement
Sep 26, 2011
Rhandell Rubio

SPRG awarded one-year retainer for the Singapore Kindness Movement

SINGAPORE - Strategic Public Relations Group (SPRG) Singapore has won a one-year retainer for the Singapore Kindness Movement to support the non-government organisation's overall communications outreach in the country.

CASE STUDY: Making Singapore a kinder place
Nov 17, 2009
Staff Reporters

CASE STUDY: Making Singapore a kinder place

The Singapore Kindness Movement (SKM) needed a strong initiative to encourage spontaneous acts of kindness.

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