vicks
Vicks’ #TouchOfCare honours doctors via Dr Bhosale’s touching tale
Watch the campaign conceptualised by Publicis Singapore here
Vicks urges 'Touch of care' for South Africa orphans
The company and Publicis Singapore expand the 'Touch of care' platform beyond APAC with another touching film.
2019 Cannes contenders: 'One in a Million' by Publicis Singapore
Another touching tour de force from Vicks #TouchofCare campaign about a young Indian girl affected by a rare genetic skin condition and the unconditional love of her parents.
Vicks brings 'touch of care' to HIV-positive kids
With Publicis Singapore, the brand uses its award-winning platform to bring attention to ignorance about those living with HIV—as well as a worthy programme to support them.
New Vicks campaign could mark Publicis' awards comeback, says creative chief
As Vicks' second 'Touch of Care' video for India goes viral, Bruno Bertelli talks cyber-bullying, China, and the value of a good creative today.
Vicks brings 'Touch of care' to Philippines
A tough guy accidentally becomes a loving dad in a worthy followup to last year's great ad from India.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins