viveca chan
WE Marketing Group and Engauge form social marketing joint venture
HONG KONG - Engauge and the WE Marketing Group are launching the first dedicated social media marketing agency of China – WE Engauge.
LVMH's jewellery brand Strolli Oro picks WE Digital for social media
SHANGHAI - Italian jewellery brand Strolli Oro, L Capital, the investment arm of LVMH Group, is a major shareholder, has chosen WE Digital as its social media agency in China.
WE Digital gains to run social media project for Kjeldsens Butter Cookies
SHANGHAI - WE Digital has been awarded a social media assignment of Danish food brand Kjeldsens Butter Cookies in China.
Hugo Chan to lead newly formed WE Digital team
BEIJING - Viveca Chan, chairman and CEO of the WE Marketing Group, has announced that the agency has formed a newly digital team for Greater China, with a specialised focus on social media and Weibo.
Bates 141's Arthur Yu joins WE Marketing as executive director
BEIJING – Arthur Yu, former managing director of Bates 141 Beijing, has joined WE Marketing Group as executive director.
Sharp Quattron TV campaign claims LCD TVs are outdated
WE Marketing Group has rolled out a new ad campaign for Sharp Quattron TV, claiming that existing LCD TV sets are out of date and should be viewed as museum pieces only.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins