youtube shorts

Oct 18, 2022

YouTube’s VP of advertising on Shorts, brand safety, CTV, and more

Debbie Weinstein speaks exclusively to Campaign Asia-Pacific on why APAC is particularly important to YouTube, trends in CTV, Shorts advertising, shopping, and delivering the best ROI for advertisers.

Jul 13, 2021

YouTube Shorts rolls out globally: What does this mean for short video rivals?

SOUNDING BOARD: YouTube is betting on its established relationships with creators and advertisers to make Shorts a success. Seven social media experts discuss whether it presents a serious challenge to platforms like TikTok.