yum brands
Asia-Pacific Power List 2024: Madhav Nayak, Yum! Brands
Despite fierce regional competition, Nayak has kept the KFC brand relevant and fresh through exciting collaborations and digital transformation.
Pizza Hut becomes ‘official sponsor of dominoes’
The campaign was created by Iris Worldwide.
Yum China hands $400 million media account to Publicis
EXCLUSIVE: The KFC and Pizza Hut parent-company has ended its 26-year relationship with GroupM in China, becoming the third brand to do so in recent months.
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Yum Brands, Swatch and Dyson put media duties with GroupM China under review
EXCLUSIVE: A number of GroupM's most prominent clients in China have placed their long-standing accounts with the agency under review, Campaign understands.
Asia-Pacific Power List 2023: Madhav Nayak, Yum! Brands
Nayak leads marketing for the fast food giant across Greater Asia and some two billion in annual sales with a marketing vision that uses creativity to build distinctive brands that make people's lives more enjoyable and less complicated.
Asia-Pacific Power List 2021: Thomas Chen, Yum China
After years in fintech marketing, this CMO now leads the digital enhancement of marketing and consumer experience efforts for the forward-thinking fast food giant.
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