Jonathan Owen
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Employers not trusted to be honest incomms, warns ...
One in three (31%) people do not think their employer is being open and honest in their communications with them, according to a new report by the Institute of Internal Communication.
Coca-Cola, Danone, and Nestlé in greenwashing row
Coca-Cola, Danone, and Nestlé have been accused of greenwashing by consumer groups that have made a legal complaint to the European Commission calling for a crackdown on ‘misleading’ claims over the recyclability of plastic bottles.
UN told misinformation could harm billions worldwide
The UK’s spokesperson to the UN, Mungo Woodifield, has warned that misinformation and the use of AI to amplify it, threatens to impact billions of people worldwide.
Influencer marketing dominating B2B, Ogilvy report ...
Three-quarters of B2B marketing chiefs are investing in influencer marketing as a comms tool, according to a new report from Ogilvy.
Most UK comms clients not walking the walk on ...
Two-thirds of clients are jumping on the bandwagon of talking about climate change without doing anything about it, says a report by the UK's PRCA’s Climate Communication Group.
TikTok on the rise as a news source, as Facebook wanes
TikTok is gaining ground with younger audiences while Facebook is becoming less important for news, according to the 2023 Digital News Report released by the Reuters Institute for the Study of Journalism.
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