Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

The untapped potential of OTT for Singapore marketers

1 The untapped potential of OTT for Singapore marketers

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

2 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

Unilever CEO: 'Spend on social will jump from 30% to 50%'

3 Unilever CEO: 'Spend on social will jump from 30% to 50%'

Why so many are leaving adland to embark on 'solopreneurship'

4 Why so many are leaving adland to embark on 'solopreneurship'

HSBC’s CMO on using Hong Kong as a backdrop to storytelling

5 HSBC’s CMO on using Hong Kong as a backdrop to storytelling

Havas and Moonfolks form media alliance in Indonesia

6 Havas and Moonfolks form media alliance in Indonesia

Too old for the party, too young to leave—the paradox of middle age in advertising

7 Too old for the party, too young to leave—the paradox of middle age in advertising

Coca-Cola media business contract lies between Publicis and WPP

8 Coca-Cola media business contract lies between Publicis and WPP

Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

9 Plagiarism scandal fallout: DDB Philippines loses Tourism Dept contract

WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

10 WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

Related Articles

Spikes Asia 2020 to be held at Marina Bay Sands in October
Mar 16, 2020
Staff Reporters

Spikes Asia 2020 to be held at Marina Bay Sands in ...

Spikes Asia Awards 2022 open for entries
Oct 14, 2021
Staff Reporters

Spikes Asia Awards 2022 open for entries

See the Spikes Asia Awards 2023 shortlists
Mar 1, 2023
Staff Reporters

See the Spikes Asia Awards 2023 shortlists

Spikes Asia announces Jenny Lau as new events director
Sep 22, 2021
Staff Reporters

Spikes Asia announces Jenny Lau as new events director

Just Published

GoTo ad revenue soars 92% as on-demand business turns profitable
2 hours ago
Staff Reporters

GoTo ad revenue soars 92% as on-demand business ...

Food delivery platforms now account for 1.6% of GMV through advertising, marking a transformation from an add-on service to a meaningful source of revenue.

Duolingo comms head Sam Dalsimer leads 'wholesome unhinged' strategy
2 hours ago
Diana Bradley

Duolingo comms head Sam Dalsimer leads 'wholesome ...

Duolingo killed off its brand mascot and brought it back to life as part of an unhinged social media strategy and more wholesome comms approach.

Unilever uses digital twins to accelerate content creation
2 hours ago
Eszter Gurbicz

Unilever uses digital twins to accelerate content ...

Chief growth and marketing officer Esi Eggleston Bracey spoke about integrating AI technologies at the Nvidia GTC 2025 conference.

Nearly 70% of ‘parents’ targeted by ads don’t have kids
5 hours ago
Joseph Arthur

Nearly 70% of ‘parents’ targeted by ads don’t have kids

The accuracy of socio-demographic targeting in digital advertising has been called into question, with a report revealing a disconnect between targeting assumptions and actual audience composition.