ad revenue
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Bloomberg Media CEO Scott Havens on relying less on social media, ad revenue and AI
On a recent trip to Singapore ahead of the sixth annual Bloomberg New Economy Forum this week, Bloomberg Media CEO Scott Havens sat down with Campaign to discuss how it dealt with the drop in traffic from Facebook, which also impacted its ad revenue.
Twitter’s ad revenue slows as Musk deal hangs in the balance
Advertiser appetite dampened in Q2 as macroeconomic challenges met uncertainty over Elon Musk’s deal to purchase the social media company.
YouTube’s ad revenue growth rate decelerates substantially in Q1
Video giant impacted by the war in Ukraine and continued headwinds in direct response advertising caused by Apple’s privacy crackdown.
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Facebook: Not such a bad year after all
Shares rise after results confound expectations; ad revenue increases by 30%.
Digital, big events driving global adspend gains: Magna
Mobile ad growth and cyclical events like Olympics and FIFA are main drivers of an upbeat global outlook
Philippines, India lead highest ad revenue growth in APAC: IHS Markit
China records the highest growth in the online ad market.
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