asahi
Asia-Pacific Power List 2025: Loretta Lee, Asahi
Lee is leading Asahi’s brand renaissance in Asia by combining hyperlocal creativity, global consistency, and commercial impact.
Asahi shortlists four agencies in global creative review
Asahi Europe and International is reviewing its agency requirements outside Japan.
Asia-Pacific Power List 2024: Loretta Lee, Asahi
Over the last year, Lee has spearheaded the global rebranding of Asahi's premier brand in Asia, focusing on commercially-driven innovations to unlock new growth potential.
Peroni Nastro Azzurro launches global creative review
The process is being handled by AAR.
Asahi International in talks with creative agencies
The process is being supported by pitch consultancy AAR.
Asahi Super Dry reviews global creative account
It is working with The Observatory International in London.
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