black friday
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Is cheap the new black? E-commerce's existential crisis
Ultra-cheap e-commerce is a race to the bottom. CMOs must build value-driven strategies to survive the "87% OFF!" era, opines the author.
Estée Lauder skincare brand says think twice about Black Friday shopping
The Ordinary is encouraging consumers to avoid ‘flashy sales and irrational buying.’
Why Lush is encouraging users to rebel against Big Tech this Black Friday
To raise money to challenge the power and abuses of Big Tech, cosmetics giant Lush is joining forces with the decentralised movement People vs Big Tech this Black Friday.
A third of online Black Friday shoppers were fake: Cheq study
Cybersecurity firm Cheq estimates that retailers wasted $1.2 billion this Black Friday due to a combination of financial fraud, skewed data and lost revenue.
Snap opens an AR holiday market for Black Friday
The holiday market features AR experiences from Coca-Cola, Hollister, Prime Video, Under Armour, Verizon and Walmart.
Green Friday: the brands and organisations spurning Black Friday overconsumption
Ethical Black Friday is a growing trend. As brands battle it out for their share of Black Friday sales, Campaign rounds up the best examples of brands and organisations that are turning Black Friday green.
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