bruce lee

Nov 1, 2024

Bruce Lee-inspired crypto trading platform invokes kung fu legend in new campaign

1inch campaign asks viewers to take them 'seriousLEE'.

Aug 11, 2022

Rebuilding Bruce Lee’s home in the metaverse

INSPIRATION STATION: The martial arts star's old home can now be accessed using VR technology in the metaverse.

Nov 25, 2014

What would Bruce Lee drink? Punchin’ Milk Tea or Kickin' Coffee

HONG KONG - What's Bruce Lee's favorite drink? Answer: Wah-taaaah! It's an old joke about the kungfu master's "war cry". Now Lee's daughter is updating the joke into a 'saleable liquid' concept.

Jul 3, 2014

Schick's 'Smooth Lee' battles facial-hair ninjas in regional campaign

ASIA-PACIFIC - Schick and AdPeople APAC, which have been having fun with a martial-arts expert called 'Smooth Lee' since 2011, have cast the character in his most epic battle yet—against ninjas representing tough-to-reach facial hairs.

Jul 8, 2013

Johnnie Walker brings back Bruce Lee in Greater China campaign

GREATER CHINA - Johnnie Walker Blue Label's latest TVC by BBH brings the big screen kung-fu legend back to life using a lookalike and CGI.