cheil singapore
CASE STUDY: Samsung's interactive web drama for the Note 8.0
In Singapore's increasingly competitive tablet market, Samsung used an interactive online drama revolving around a lost tablet and its mystery owner to build product awareness.
Samsung launches integrated campaign for new Smart TV series
SINGAPORE - Samsung has launched an integrated campaign for its Smart TV lineup in Singapore, through Cheil Worldwide.
Cheil Singapore appoints creative director
SINGAPORE – Jimmy Lee, ex-creative group head of Iris Nation, has been appointed as creative director at Cheil Singapore.
Samsung TV campaign targets tech-savyy consumers
SINGAPORE - Cheil Singapore has kicked off a fresh campaign for Samsung's D8000 Smart TV, targeting tech-savvy and stylish consumers seeking to purchase the latest digital device at a premium.
Cheil strengthens Singapore team with four hires
SINGAPORE – Cheil Singapore has added four new senior staff to its team, to lead its new wins including Transitions, DXO MINDEF, Popeyes and Singapore Institute Management.
Samsung blows bubbles to promote its new washer
SINGAPORE – Cheil Singapore and Samsung Singapore have embarked on a campaign that lets passers-by rediscover the joy of bubbles.
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