dei

23 hours ago

Giant Nurofen pill packet installation highlights the gender pain gap

Activation was developed by McCann London, Momentum Worldwide and Chiswick Scenery.

Sep 27, 2024

SeeHer launches first ad to inspire marketers to more accurately represent women in advertising

The gender equity initiative also announced the rollout of its first health and wellness guide designed for marketers.

Sep 12, 2024

As companies pull back on DE&I, their brands will suffer

Several brands have publicly abandoned DE&I efforts. Marketers warn these decisions will negatively impact their businesses in the short and long term.

Sep 11, 2024

Beyond the Paralympics: The business case for disability representation

A pattern exists of brands targeting the disabled community during the Paralympics, but ignoring the community afterwards. Campaign explores what it will take for disability inclusion to become a constant in advertising rather than just seasonal.

Sep 4, 2024

TM taps gen AI to in language-diverse Merdeka campaign

Malaysia’s national telco service—in partnership with Grey—cleverly uses AI to showcase Malaysians performing a song in 17 commonly used languages and dialects.

Sep 3, 2024

Disinfluencer launches crowdfunded disability campaign in Australia

The campaign, which was crowdfunded during Disability Pride Month in July, aims to highlight the often overlooked disability community in Australia.