emmanuel allix
MediaCorp chooses Sofialys for mobile ad serving solution
SINGAPORE - Commercial media group MediaCorp has chosen mobile advertising company Sofialys Singapore for mobile advertising serving solutions.
Paris-based Sofialys boosts its presence in SE Asia
SINGAPORE - Paris-based global mobile advertising company Sofialys has announced two appointments for Singapore and the acquisition of a local start-up to boost its presence in the region.
Emmanuel Allix departs InMobi, Atul Satija takes over
SINGAPORE – Emmanuel Allix, VP and MD for InMobi Asia-Pacific, has resigned from his position, making space for Atul Satija
Will m-commerce validate mobile marketing?
Mobile marketing has been talked up for years but has so far failed to deliver the expected rewards. Will improvements in m-commerce be the catalyst for change? We've asked a search engine marketer and the heads of a mobile, digital and media buying agency for their opinion.
VIDEO: MMA on why there are more mobile phones than toothbrushes in the world
SINGAPORE - A statistic quoted at the recently concluded Mobile Marketing Association (MMA) Forum in Singapore stated there are more mobile phones than there are toothbrushes globally and more mobile phone than toilets in India. Media spoke to four experts at the event for their opinion on the matter.
VIDEO: MMA on why there are more mobile phones than toothbrushes in the world
SINGAPORE - A statistic quoted at the recently concluded Mobile Marketing Association (MMA) Forum in Singapore stated there are more mobile phones than there are toothbrushes globally and more mobile phone than toilets in India. Media spoke to four experts at the event for their opinion on the matter.
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