goto

13 hours ago

GoTo ad revenue soars 92% as on-demand business turns profitable

Food delivery platforms now account for 1.6% of GMV through advertising, marking a transformation from an add-on service to a meaningful source of revenue.

May 19, 2021

Asia's super-apps to benefit from Facebook & Google's duopoly disruption

Asia's super-apps like Gojek, Grab, Kakao and PayTM can now offer advertisers richer audience data, formats and attribution versus transactional ad buying on Facebook and Google, says this R3 consultant.