granfluencers
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Jun 26, 2023
Netflix star Yoshihiro Akiyama on how brands can break age barriers and embrace authenticity
Despite being significantly older on Netflix's 'Physical: 100', Yoshihiro Akiyama showed he was no pushover. Campaign sits down with the star to find out how brands can break down stereotypes associated with age and performance.
Sep 1, 2022
The rise of ‘granfluencers’: Senior social-media influencers take over the feed
Asia's older influencers are racking up millions of followers, and advertisers are the ones who end up being out of touch if they're not taking note.
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