The Work
Benjamin Li
Aug 16, 2012

Overdramatic actors provide local appeal in ADK Taiwan TVCs for Cosmos Bank

Playing off of local TV dramas known for their excessively dramatic acting, ADK Taiwan has created TVCs for Cosmos Bank (萬泰銀行) that remind Taiwan customers of ‘smart financial planning’ when using the bank's ATM cash cards.

Playing off of local TV dramas known for their excessively dramatic acting, ADK Taiwan has created TVCs for Cosmos Bank (萬泰銀行) that remind Taiwan customers of ‘smart financial planning’ when using the bank's ATM cash cards.

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