David Blecken
Nov 16, 2015

ADK Global to combine best of Japanese and Western practices: leaders

TOKYO - Last week ADK announced the formation of ADK Global, a unit dedicated to furthering its aims of becoming a Japanese agency with a strong international presence. We spoke to two of its leaders, Rob Sherlock and Kenichi Omori, about what their new roles will involve.

Rob Sherlock: Change in mindset important for ADK to grow internationally

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

2 hours ago

How AIA is changing behavior through communication

AIA Group CMO Stuart Spencer discusses how the insurer is changing perceptions about what it means to be healthy, and about its own industry in the process.

3 hours ago

2025 Cannes Contenders: Bear Meets Eagle On Fire’s ...

The Aussie studio's creative directors Cass Jam and Mark Carbone reveal their top campaigns that combine wit, practicality, and cinematic flair ahead of Cannes Lions 2025.

4 hours ago

A new agency business model for the post-gen AI ...

In this sequel to his analysis of gen AI's impact on agency business models, marketing consultant Andreas Moelmann suggests agency profitability lies in creative consulting.

4 hours ago

What headwinds? Why Jane Lin-Baden doesn’t fear ...

The Asia-Pacific CEO of Publicis Groupe is still bullish on China, unfazed by scaled rivals and sees a new future for creative through media.