Ant Keogh departs Clemenger BBDO Melbourne

In a surprise move, the chief creative of Clemenger BBDO Melbourne has announced his departure shortly after the Cannes Lions.

Ant Keogh
Ant Keogh

Ant Keogh, the chief creative behind the Meet Graham campaign that swept up 29 Lions at the Cannes Lions festival last month, has announced that he is leaving BBDO Clemenger Melbourne. 

In a statement sent to the press, Keogh said his departure came on a high note.

"I'm leaving the agency at a time when we've just produced some of our best work and had wonderful success at Cannes. One one hand, it's a crazy time to leave but if you think about leaving on a high, it makes sense," said Keogh.

BBDO Clemenger Melbourne was named the 2017 Cannes Agency of the Year folllowing a 56- Lions haul. Meet Graham, the sculpture created for Transport Accident Commission of Victoria was however denied a Titanium by the jury for being too similar to an ad made in 1985.

On his former agency and the team, Keogh said: " I’ll miss many of them and, although I’m excited by what’s ahead, I’m also sad to be leaving, especially since I’ve enjoyed long creative relationships with James McGrath in particular (17 years or so), many of the other CDs, planners and staff in general.”

Keogh has had a prolific career at BBDO Clemenger producing many award-winning campaigns such as Snickers Hungerithm, Bonds "Boys" and Remote Control Tourists. He said he would spend time on personal creative projects after leaving his agency.

“My next move—I could do it in a smaller way, even out on my own (I’ve been at huge agencies for 20 years or so) or perhaps I’ll just find another great creative network in which to make a home. Either way, it’s an exciting prospect to be able to shape my own creative working environment," said Keogh. 

The agency has declined to comment on Keogh's departure when contacted by Campaign Asia-Pacific.

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

1 day ago

Agency Report Card 2024: Initiative

After losing marquee clients Amazon and Lego, Initiative faces an uphill battle to rebuild its reputation, leaning on new tools, a "challenger" mindset, and a focus on e-commerce to stay competitive in a rapidly shifting industry.

1 day ago

Global CEO of WPP Media’s Nexus departs

Bidon has been global chief executive at Nexus since April 2022.

1 day ago

Mark Read: 'People are happier when they’re in the ...

WPP’s chief executive spoke at SWSW and touched on hybrid working, the future of the workforce with AI and whether brands will return to X.