Prior to this Vacharanetr was partner of client leadership at Mindshare Thailand. The appointment is effective immediately.
She replaces previous MD Suwanna Chokdee-anand, who left the agency at the end of 2010, returning to a sales and marketing role with a local Thai company. Chokdee-anand was appointed to the MD role in May 2010.
Neil Stewart, CEO of Maxus Asia Pacific stated, “I am delighted that we have been able to have Christina join us at Maxus. Her understanding of the market, leadership skills and the confidence that she builds with clients is exactly what we need for Maxus Thailand.”