Jane Leung
Jul 27, 2010

iPad cannot keep up with Hong Kong and Singapore demand

REGIONAL – Consumers in Hong Kong, Singapore and New Zealand finally got their hands on Apple's iPad on Friday, which sold out in a matter of minutes.

iPad cannot keep up with Hong Kong and Singapore demand

Hong Kong is selling the iPad from US$386 to $773. In Singapore, the WiFi only iPad is priced from $532 to $751. WiFi with 3G is from $678 to $897. The prices for an iPad is relatively lower in Hong Kong compared to the US, while in Singapore it is more expensive.

On eBay Hong Kong, one of the highest offers for an iPad is $2600. eBay Singapore is less intense, but still sees a seller offering an iPad for $1463.

At the City Plaza Shopping Centre in Hong Kong, it was sold out within 30 minutes. It was also sold out at the 313 Somerset mall at around 10:50am. Hong Kong is expecting to be the key supply source for the mainland's grey market.

According to online intelligence service Experian Hitwise, the Apple Store's website is ranked first in the most popular electronic website category, claiming 14.8 per cent of electronic retail traffic. Traffic to the Apple Taiwan's website has jumped 424 per cent in June compared to 2009.

Apple is already seeing a 78 per cent jump in profit to $3.25 billion in the third quarter of 2010, and 52 per cent of the overall revenue comes from outside of the US. In China it has increased by 144 per cent and in Korea by 184 per cent, while Hong Kong has doubled.

Source:
Campaign China

Related Articles

Just Published

1 day ago

Generation Greytt: The trillion-dollar market that ...

Armed with unprecedented pocket power and digital savvy, the over-50s are redefining what it means to age. Yet businesses remain fixated on youth, overlooking a demographic that's more adventurous, connected and ready to spend than ever before. Rajeev Lochan opines.

1 day ago

TBWA dominates in Japan/Korea AOY 2024 awards

Accenture Song and TBWA walked home with multiple metals at the 2024 Campaign Asia-Pacific Agency of the Year awards for Japan and Korea. Check out the highlights here.

1 day ago

Hong Kong's unique spirit: A 'Never Normal' love ...

Forget dim sums and skyscrapers, over 40 brands and influencers from Hong Kong join forces to embrace the city's chaotic charm, eclectic character, and resilient spirit in an unconventional campaign.

1 day ago

Global ad spend to hit $1.08 trillion in 2024 as ...

WARC's latest study also reveals tech giants' intensifying dominance of global ad spend and social media leading unprecedented growth—but regulatory headwinds still threaten to reshape this burgeoning landscape.