The Information

Jan 25, 2025

Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.

Jan 24, 2025

Zurich picks single agency for global media account

Results are in for the winner-takes-all pitch.

Jan 22, 2025

Revealed: Latest hybrid working policies across 'big six' agency groups

In the wake of WPP's controversial policy change, here is a roundup of all WFH policies across adland holdcos.

Jan 22, 2025

GroupM axes global agency CEO roles in major centralisation push

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

Jan 17, 2025

Snapchat nudges US fans to ‘Find Your Favorites on Snap’ as possible TikTok ban looms

The campaign spotlights personal testimonials from Loren Gray, Avani Gregg and Harry Jowsey.

Jan 15, 2025

Bracing for a ban: What to know about a world without TikTok

The app could disintegrate, sending users and marketers on a mission to find another go-to platform.

Jan 14, 2025

Vietnamese American astronaut activist makes leaps for womankind—wearing an E.l.f. red lip

E.l.f. Beauty partnered with Amanda Nguyen, the first Vietnamese and Southeast Asian woman astronaut to go to space, for its ‘Show Your(s)e.l.f.’ series.

Dec 16, 2024

Timeline of a mega-merger: The origins of Omnicom and IPG

See the full timeline of advertising's new powerhouse merger here.

Dec 2, 2024

M&C Saatchi details global rebrand and strategy shift focusing on 'cultural power'

Rebrand will officially launch in March 2025 as the agency celebrates its 30th anniversary.

Nov 26, 2024

Almost half of marketers plan creative or media agency review in next 12 months

Creative agencies are most likely to be reviewed in the next year.

Nov 24, 2024

PR makes the leap to Bluesky—but what’s the verdict so far?

As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.

Nov 22, 2024

Publicis media pioneer and former COO Steve King leaves after nearly four decades

Briton plans to stay involved in marketing and communications world.

Nov 15, 2024

Nespresso brings snowman and David Beckham together for Christmas

Campaign produced by company co-founded by Beckham.

Nov 10, 2024

Brands and brand leaders react to Trump’s presidential win

Many company leaders congratulated Donald Trump on becoming the next US President-elect, while some are expressing heartbreak.