The Information

3 days ago

McCann Worldgroup promotes Adrian Botan to global role

Adrian Botan will report to Javier Campopiano, chief creative officer of McCann Worldgroup and McCann.

Jun 14, 2024

Agency Report Card 2023: Publicis Media

Starcom shone brightly for Publicis Media agency in 2023, and the Groupe decision to award staff bonuses was well received.

Jun 14, 2024

Omnicom poised to retain Volkswagen Group media account after global pitch

Omnicom Media Group expected to create new operating model for client.

Jun 14, 2024

Burson launches ahead of schedule

Burson—created from the merger of WPP-owned BCW and Hill & Knowlton, which is due to be formally completed on 1 July—launched on June 13, unveiling its new brand identity and client offerings.

Jun 13, 2024

Agency Report Card 2023: Publicis Creative

Bold leadership decisions that drive change as well as sound creative and business judgment continue to pay dividends for Publicis across APAC.

Jun 13, 2024

AI can bring greater precision and accountability to the business of creativity

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Philippe Krakowsky of Interpublic Group is the latest in the series.

Jun 12, 2024

Agency Report Card 2023: PHD

With a strong foothold in gender representation and championing sustainability, PHD grew steadily last year and is well on the path to excelling.

Jun 12, 2024

Apple unveils AI game plan, including ChatGPT integration

Technology giant debuts Apple Intelligence at its annual Worldwide Developers Conference after months of anticipation, emphasizing its unique personal insights and privacy features.

Jun 11, 2024

The business case for investing in creativity is stronger than ever

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Dentsu's Hiroshi Igarashi continues the series.

Jun 11, 2024

Agency Report Card 2023: OMD

OMD picked up its performance and had a strong 2023, consistently finishing in the top five of the media agency rankings table.

Jun 11, 2024

Cannes Lions 2024: Inside the jury room with Vita Harris

Harris is the Jury President for the Creative Strategy Lions category.

Jun 10, 2024

Agency Report Card 2023: Ogilvy

In 2023, Ogilvy elevated Asian creativity to the global and regional stages, but a bevy of leadership changes could lead to an unpredictable period ahead.

Jun 8, 2024

Tim Robinson goes full ‘I Think You Should Leave’ in spot for EA’s Skate

The comedian and skater plays an evil corporate manager in new creative for the highly-anticipated game.

Jun 8, 2024

We can be better with AI, but we must be better than AI

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. Havas' Yannick Bolloré offers his view.

Jun 6, 2024

‘The consumer shouldn’t be the guinea pig’: Ad industry cautions against hasty AI rollouts

Google is in hot water again over AI inaccuracies. With ads soon coming to its AI overviews search product, digital advertising executives urge the tech industry to slow down.

Jun 6, 2024

AI doesn’t dilute the business case for creativity, it strengthens it

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. WPP's Mark Read begins the series.

Jun 6, 2024

VML chairman Mark Roalfe retires from adland after 44 years

Roalfe describes his career as a “lucky long adventure”.

Jun 5, 2024

Martin Sorrell: Tech platforms are encroaching on clients of large agencies

AI is changing relationships between tech platforms and clients, according to S4 founder.

Jun 5, 2024

AI search platform Perplexity names UM media AOR

EXCLUSIVE: The IPG media agency will handle media buying for the burgeoning AI company while supporting the development of its ads business.

Jun 3, 2024

Cannes Lions 2024: Inside the jury room with Cindy Gallop

Gallop is the jury president for the Glass Lion for Change category.