The media owner has named Shareen Ooi as the group chief marketing officer, Kamal Khalid as COO for Group Shared Services and Ahmad Izham Omar as CEO of Television Networks.
Ooi joined the marketing department of TV3 in May 1985. Her new role as the group CMO will see her overseeing and coordinating integrated marketing and group sales. She will relinquish her role as chief marketing officer, TV Networks.
Current head of integrated marketing Lam Swee Kim, meanwhile, will now fully focus on expanding the group’s digital business in her existing capacity as group general manager of MPB Digital.
Media Prima owns 100 per cent equity interests in TV3, 8TV, ntv7 and TV9. It also owns more than 98 per cent equity interest in the country’s largest publisher, The New Straits Times Press, which publishes three national newspapers (New Straits Times, Berita Harian and Harian Metro).
The group also owns three radio stations, Fly FM, Hot FM and One FM. Its outdoor business is represented by Big Tree Outdoor, UPD, The Right Channel and Kurnia Outdoor. Other cross media interests of Media Prima include content creation, as well as event and talent management.
Omar’s latest role as CEO, TV Networks will see him leading and overseeing Media Prima’s four free-to-air stations, namely TV3, 8TV, ntv7 and TV9. He was appointed CEO of 8TV in August 2003, chief executive officer of Radio Networks in 2006 and chief executive officer of New Media in 2009. He was then appointed COO of Television Networks and CEO of Primeworks Studios in 2011.
Khalid, whilst, joined the group in May 2009 as COO of Media Prima International. In his new role as COO for group shared services, he will oversee business development, engineering services, airtime management, research, stakeholder management & regulatory affairs, group corporate communications, content acquisition and pay channels, which include the subscription-based Emas Channel.