BEIJING – Global Times, a daily newspaper focusing on international relations published by People’s Daily, is gearing up to launch its own video service next week, according to industry sources familiar with the newspaper.
The new video service will be hosted on the newspaper's website. Huanqiu.com. Ku6.com, one of the biggest video websites in China, will provide videos as a media partner.
Competition in the video-sharing market in China is getting white hot with Youku's IPO on Nasdaq in December.
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EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.
With the new US president asking for a 50% stake in TikTok, advertisers should be cautious of the evolving landscape and not put their ‘eggs into one social basket’.
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Tech companies doing away with fact checkers is further proof of why advertisers must support journalism.
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With uncertainly looming over social media, PR heads lament the rise of misinformation and emphasise the endurance of earned and owned media.
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