Staff Reporters
Sep 13, 2010

Pixel Media tasked with ad sales for three websites in Hong Kong

HONG KONG - Online advertising sales network Pixel Media has been awarded with the exclusive rights to advertising sales for three websites in Hong Kong - Am730.com.hk, PhoneHK.com and UACinemas.com.hk.

Pixel Media tasked with ad sales for three websites in Hong Kong

Kevin Huang, CEO of Pixel Media, said, “With these new exclusive partners on board, our coverage into the mass portal reach as well as vertical content and audience categories are enriched and unrivalled and ultimately an answer to the growing demand and popularity of online advertising.” He said Hong Kong is expecting a 25 per cent growth in online advertising budget this year.

PhoneHK.com has as much as 240,000 unique visitors and a total of 3.3 million page views. The company is lead by general manager Sunny Tsang.

Am730.com.hk is the online version of the free domestic newspaper. The site gathers 340,000 visitors and 930,000 page views monthly. Jeffrey Cheung is in charge of advertising as senior marketing manager for the publication.

The partnership with UACinemas.com.hk includes overseeing the official ticketing platform for over 40 theater houses in Hong Kong. The site attracts 148,000 monthly unique users and 2 million monthly page views.

“We think the movie ticketing platform and its related sites are places that marketers have been missing out all along. This is a site where people who are ready and willing to spend congregate,” said CL Chan, general manager of UA Cinema Circuit.

Pixel Media currently has 23 exclusive website partnering deals in Hong Kong. According to research from comScore MediaMetrix in June 2010, Pixel Media reaches to 82 per cent of the total internet population in the market.

The latest product out of Pixel Media is its in-text advertising system WordSnap.

Source:
Campaign China

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