Nicol Nicolson
Mar 12, 2010

POLL: Which city will be Asia-Pacific's top advertising hub by 2020?

ASIA-PACIFIC - As Asia's advertising industry booms, the older, more sophisticated markets must face up to the challenges laid down by countries on the rise.

POLL: Which city will be Asia-Pacific's top advertising hub by 2020?
Traditionally, Hong Kong and Singapore have battled it out for recognition as the advertising capital of Asia-Pacific. But with the rise of China and India - not to mention the emerging markets of Southeast Asia - will this two-way fight quickly come to resemble a playground scuffle as the real competitors enter the boxing ring?

While the Singapore Government continues to entice media agencies with start-up funding (and Hong Kong follows suit, albeit with a much smaller pot), the reality is that advertising will always go where the big marketing budgets are - and that’s less easy to predict. So what do you think?

By 2020, which city will be Asia-Pacific’s top advertising hub?

* Bangkok
* Beijing
* Hong Kong
* Kuala Lumpur
* Mumbai
* New Delhi
* Shanghai
* Seoul
* Singapore
* Sydney
* Tokyo
* Other

Click here to vote on the Media homepage.
Tags

Related Articles

Just Published

12 hours ago

Chinese media rebate corruption probe widens across ...

EXCLUSIVE: Dentsu Media CEO Tommy Li has stepped down and is reportedly in police custody, as China’s media rebate probe expands with as many as 30 people questioned. Former Wavemaker chief client officer Julep Lin has also been arrested in connection with the investigation.

2 days ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

2 days ago

Agency Report Card 2024: Initiative

After losing marquee clients Amazon and Lego, Initiative faces an uphill battle to rebuild its reputation, leaning on new tools, a "challenger" mindset, and a focus on e-commerce to stay competitive in a rapidly shifting industry.

2 days ago

Global CEO of WPP Media’s Nexus departs

Bidon has been global chief executive at Nexus since April 2022.