Siam Park City appoints Grey as creative agency in Thailand

Y&R had held the account for two years previously.

Grey has been charged with above-the-line advertising and will further serve as a brand partner, providing strategic counsel on long-term product and service offerings from the theme park for the next two years.

Pattaraporn Wongmesak, associate VP and country manager for Grey Group Thailand, said the win is one of the first local clients that the agency has bagged since she took charge of the agency last year.

Wongmesak added she would be looking to boost her pool of local clients from here.