Eleanor Hawkins
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Video creators: The mavericks of the future
At C2, YouTube stars talked about the nature of their celebrity and how to grow an audience.
Anyone can be an entrepreneur, even a 13-year-old ...
Fifty years ago, if you wanted to set up a business, you'd need a lot of investment to get it off the ground -- and a great deal of ad spend. Technology has opened doors for many who previously wouldn't have had the opportunity to realise their visions ...
The core pillars to a successful brand partnership
Brand partnership models are changing. It's a more complex process now, and in the age of The Many, a lot of brand partnerships out there are much more than just a marketing stunt ...
Hypertelling, social responsibility and disruptive ...
C2 Montréal brings together the biggest brains in the business for three days of inspiration and ice cream. We've picked out the most insightful nuggets of wisdom from 2016
Surviving the cyber attack of tomorrow
We have to change the way we think about cyber security - it's getting a lot worse ...
'Brand management: We don't know what that means ...
Everything's changing so fast that brands need to create at the speed of the consumer, be more nimble. And, in fact, find a work-life balance. Wisdom and insight from two of the world's biggest brands at C2 Montreal ...
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