Jul 22, 2011

Caltex celebrates its 75th Anniversary

Caltex recently celebrated its 75th Anniversary with a number of events around the region at which trade and retail partners were treated to a sneak peek of the new branding campaign that launched in Malaysia, Thailand, New Zealand and Singapore and is rolling out across the Philippines, Hong Kong, Cambodia, South Africa and Pakistan.

The client and agency team members behind the new launch work.
From left: Brian Fisher, Caltex Global brand manager; Juliana Loh, Caltex brand manager – Singapore; Joanne Kok, Caltex regional brand & web support manager; Yvonne Woo, Caltex consumer insights manager; Dorothy Cheong, Caltex regional integrated marketing manager; Camellia Tan, Y&R senior regional account director; Bruce Watt, Y&R regional creative director; Arshad Mohamed, Y&R account executive

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