Nov 4, 2013

Estee Lauder Companies' breast cancer awareness campaign in Malaysia

The Estee Lauder Companies Malaysia launched its breast cancer awareness campaign on 18 October, turning the iconic Petronas Twin Towers in Kuala Lumpur, Malaysia, pink.

Just Published

9 hours ago

Media is key battleground for agency giants in new ...

Growth in media reflects how the scope has become much broader for clients, and Omnicom’s acquisition of IPG is poised to drive further change in the sector.

13 hours ago

Women to Watch 2024: Alice Au, Wharf Hotels Management

A digital marketing maven who is behind triple-digit revenue growth for Wharf Hotels, Au has masterfully integrated Chinese social media into her marketing mix and pioneered ahead-of-the-curve tech throughout a two-decade career.

15 hours ago

Creativity in crisis: Subjectivity and poor ...

A global study by BetterBriefs and Flood + Partners, in partnership with the IPA and WFA, reveals a broken approval process, eroding trust between marketers and agencies, and a creative industry struggling to produce standout work.

15 hours ago

Skype signs off: The OG of video-calls logs out for ...

One of the first brands to democratise international calls and foster global communication, Skype gets a fond farewell as it is formally retired by Microsoft.